Case Studies eBay – Brand Stories

eBay – Brand Stories

eBay wanted to bring their brand proposition to life and attract new eBay retailers in the Midlands area of the UK. They briefed the Genero community and received multiple real eBay retailer stories from the area to select from, without having to source those stories themselves. Three filmmakers created authentic and real stories who had transformed their lives using the power of eBay, receiving primary videos for each story, as well as multiple cut downs for use across different owned and paid channels.
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